Helen Tan
Helen Tan is the Co-founder of Doublewoot Online Fashion store since year 2006 together with her sister, Heliene.
Doublewoot is a Malaysian Homegrown fashion label offering fresh and chic selections of clothing weekly to empower women at work, for women who travels as well as bridesmaid dresses and essential daily wears.
She holds a Bachelor's Degree in Industrial Design from USM while at the same time, had a short stint at Vitrox Corporations (as a Marketing assistant ) in the year 2008 and Agilent Technologies (as a Technical Writer) in the year 2012 .
Eventually she resigned from the MNC 6 years ago after her business in Doublewoot stabilized , but had already taken charge of the e-commerce, website, marketing and business development related tasks since the beginning.
(12/6/2020) Friday
Maneuvering through the Unprecedented Covid Times
Helen Tan, Co-founder, Doublewoot Enterprise
As businesses are struggling to adapt to the new normal as all of us are operating in this Covid Pandemic,
the apparel industry is also one of the most hit industry among all.
Consumer spending has decreased when everyone is more conscious in spending , looking more for valued based items, business owners are also branching into different product offerings as well as marketing strategies.
As borders are closed and now it's more important than ever to support the local brands and businesses as no man is an island and through supporting each other, this is how we can get through this.
One purchase from your local favourite brand, or simply unfreeze your gym memberships, purchase a travel voucher for future travels, can really make a difference, so lets #supportlocal and #Kitajagakita